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What to include in product description?


The more relevant details included in the product description, the more likely a buyer is to purchase the product. Products with good descriptions tend to sell faster than those with no descriptions or few details.
Refer to table below for list of required details that should be included in the description. 
Category
Suggested Details
Baby Wear & Accessories
  ► Suitable Age ► Gender ► Measurement Size ► Material
Bags
  ► Dimensions
   ► Materials Used 
Books
  ► Author
   ► Hard/Soft Copy 
Fashion accessories
  ► Materials Used
   ► Measurement Size 
Food
  ► Ingredients List (Photo)
   ► Expiration Date (min. 3 months before expiration)
   ► Product Origin (e.g. Made in USA, etc)
   ► Packaging 
Health & Beauty
  ► Container Size (e.g. 100ml)
   ► Product Origin (e.g. Made in USA, etc)
   ► Usage Guidelines
   ► Dosage 
Men/Women Apparel
  ► Measurement Size
   ► Measurement Type (e.g. Slim Fit, Regular Fit, etc.)
   ► Materials Used
   ► Washing Guidelines 
   For Lingerie/Sleepwear/Underwear, etc.
   ►Models allowed for the first image, but must not be in a sexually suggestive position
   ►No nudity allowed (regardless of live model or dolls); private part should be strictly censored (regardless of live model or dolls)
Mobile Accessories
  ► List of Compatible Phone Models
   ► Warranty Period
   ► Specifications 
Pet Clothes & Supplies
  ► Usage Guidelines
   ► Measurement Size 
Pet Food/Vitamins
  ► Suitable Age
   ► Packaging
   ► Expiration Date (min. 3 months before expiration)
Shoes
  ► Measurement Size (both US & UK or relevant size) 
Stationery
  ► Color
   ► Characteristics & Quality
   ► Quantity 
Supplements / Vitamins
  ► Ingredients List (Photo)
   ► Expiration Date
   ► Product Origin (e.g. Made in USA, etc)
   ► FDA Registration Number 
Tech items (e.g. Gadgets, computers, peripherals, appliances)
  ► Model Name
   ► Warranty Period
   ► Inclusions (e.g. Battery)
   ► Specifications 
Tickets, Vouchers & Top-up Cards
  ► Exact Value
   ► Expiration Date/Validity Period
   ► Photo of the actual item being sold
   ► Proof that ticket is transferable
Toys
  ► Size
   ► Materials
   ► Suitable Age & Choking Hazard
Watches
  ► Product Origin (e.g. Made in USA, etc)
   ► Inclusions (e.g. Battery)
Adult Products
  ►All adult products should ONLY be under adult categories
   ►First image of the adult products should only display the product itself (include packaging); no human model or usage of product should be included
   ►For all images, the model cannot be in a sexually suggestive position
   ►Demonstration of how use of sex toys is not allowed
   ►No nudity allowed (regardless of human model or dolls); private part should be strictly censored (regardless of human model or dolls)
NTC Regulated Devices (mobile signal boosters and two way radios)
  ►NTC Accreditation Permit for Traders
  ►Certificate of Type Acceptance for Radio Communications (RCE)
In addition to the following required information, here are some things we strongly suggest that a listing should be having:
  • photo of the actual item being sold; photo grabbing is not advisable (all categories)
  • short synopsis (for books)
  • correct condition (new/used) of the item (all categories)

Note: Insufficient details in the descriptions and irrelevant brands or hashtags may be deboosted, suspended or deleted by our system.
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